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AWAI – The Accelerated Program for 7-Figure Copywriting
AWAI – The Accelerated Program for 7-Figure Copywriting
This ONE WRITING PATH Has Created
MORE MILLION-DOLLAR COPYWRITERS
Than Any Other, Bar None…
Now, the Legendary Program That Introduced an Entire Generation to this Lucrative Art Form Has Been Transformed for Today’s Digital Era…
Where Even More Opportunity (and Bigger Fortunes) Await Those Ready to “Step Up” and Master This Skill!
Not every writer who comes to AWAI is looking for it…
But if it’s big money and ultimate freedom you want…
What you’re about to discover here, today, could change your life forever.
Because of all the writing paths you can follow in today’s opportunity-rich digital copywriting world…
Only ONE will take you to the PINNACLE of our industry.
Where the top copywriters live and work…
Where high fees and huge royalty checks are the norm…
Where you can sink your teeth into one big project for a few weeks…
… and earn far more money than if you were to take on dozens, even hundreds of smaller assignments instead.
Where you don’t have to look for clients because they not only find you… they’ll pay you for the privilege of reserving a spot on your calendar for them months in advance.
Only in this specialty can skilled writers earn the kind of money where any lifestyle you want is within reach — no matter how luxurious.
To give you an idea of what’s possible:
Copywriter Richard Armstrong made enough money from ONE writing project to take a full year off so he could write the novel he’d always wanted to write…
Gary Bencivenga — widely considered the greatest living copywriter — bought an oceanfront home in the Hamptons with the $5 million he earned from a single project…
The late, legendary Clayton Makepeace never earned less than a million dollars per year over decades of writing in this specialty — and in many of those years, made multiple millions…
Writer Bill Bonner jump-started what would become the largest financial direct-response information publishing organization in the world with the first piece of copy he ever wrote… generating sales as high as a billion dollars…
AWAI Co-Founder and copywriting master Mark Ford went from teaching English for a pittance in the Peace Corps in Africa to building a multimillion-dollar family fortune thanks to his deep understanding of this copywriting art form…
And there are countless others…
People who were living ordinary lives making ordinary incomes before discovering this corner of the copywriting world…
Like Marcella Allison, who told us one project she wrote paid her mortgage for 11 straight years, with “bonus” payments totaling $162,700 in that span…
Carline Anglade-Cole, who now earns seven-figures year in and year out writing about health issues — and even played a role in launching Oprah’s O, The Oprah Magazine…
Mike Ward, who only discovered copywriting in his 50s — and in less than a decade, wrote and oversaw copy that grew a $250 million business… allowing him to retire a multimillionaire in his early 60s…
I think you’re getting the point.
When it comes to all the opportunities for copywriters today — NOTHING can change lives in a bigger, faster, or more dramatic way than learning this powerful writing skill.
NOTHING can give you legendary status in the industry… earn you riches beyond your imagination… and amazing perks to boot.
And NOTHING can make you a better all-around copywriter capable of taking on ANY project from ANY client about ANY subject.
No Experience (Or Writing Talent) Required!
Now…
Given the wealth it can generate, you’re probably thinking it takes a special talent for this kind of success…
Or that you need to “work your way up” to this level of writing.
But that’s simply not the case!
Fact is — the most successful copywriters working today, came into this opportunity “cold.”
Like Evaldo Albuquerque, the million-dollar-earning Agora copywriter who started writing this type of copy after moving to the United States from Brazil… with English as his second language!
Henry Bingaman was a flight attendant when he found AWAI… and now routinely writes copy that generates millions of dollars in revenues for one of the biggest direct-response publishers in the world.
And you may already know the story of AWAI Co-Founder Paul Hollingshead.
He had absolutely zero copywriting experience when he started out.
In fact, he was stocking the dog food aisle in a Florida grocery store earning $6.50 an hour when he “lucked” into an opportunity to learn this writing skill.
Within a year he was earning $100,000… then $200,000… then $300,000…
And in the past decade, he’s never earned less than $500,000 as a writer… living an idyllic life in Vermont where he spends more time golfing, boating, skiing, traveling, and playing with his dogs than he does writing.
Because here’s the thing about Paul…
He’ll be the first to tell you he’s not the most “talented” writer working today.
Nor is he super ambitious…
He simply learned the formula and some of the key skills you need to be a good, competent writer…
Landed ONE main client…
Got into a routine of writing every morning…
And has never looked back!
As Paul famously likes to say…
“Once you have this skill, it really is like being ‘retired.’ You can write as much or little as you want… come and go when you please. No bosses are breathing down your neck. Take days, weeks, even months off at your pleasure…
“Only difference is, instead of living on a fixed income like most retirees do — your earning potential is unlimited!”
In fact, one of the most successful copywriting projects he ever wrote was one that described his life as a copywriter, so that others could learn about it and get in on the action too.
The headline reads, simply: “Retire This Year…”
Followed by the subhead: “And still make more money than most doctors and lawyers!”
In it, he talked about how he discovered copywriting… his role in creating the now iconic AWAI Accelerated Program for Six-Figure Copywriting… and how anyone who loves to write can do what he does.
>> And in the nearly 20 years since it went “live,” that one promotion — and the program it was promoting — has been responsible for transforming the lives of tens of thousands of writers all over the world!
I’ll introduce some of them to you in a moment…
I’ll also share some of the secrets to success — and what you need — and don’t need — to write well and earn a great income at this level…
Plus, I’ll tell you all about how we’ve completely “remastered” our AWAI Accelerated Program for Six-Figure Copywriting… the very program many of the largest direct marketers in the world insist their new writers take when they come on board…
I’ll explain why the industry is more desperate for new graduates of the program today than ever before…
But first…
Have You Guessed the Copywriting “Specialty” That Can Make You Rich?
By now, you’ve either guessed the kind of copywriting I’m referring to — or you’re curious to know what it is.
It’s certainly nothing new…
In fact, it’s the form of copywriting that made legends of people like Claude Hopkins, John Caples, Dan Kennedy, Gene Schwartz, and others…
And to say you’ll be joining “copywriting royalty” simply by embracing and learning this writing skill is an understatement to say the least.
Of course, I’m talking about long-form sales letters…
Simple, highly conversational, and personal letters that follow a formula and offer something of value to people who have an expressed interest in a specific topic…
Just like the one you’re reading now!
Because what is this letter, after all?
At its core, it’s a simple letter from me to YOU… about writing — a topic you and I are both interested in!
And here’s something that surprises most people…
Writing one is far simpler than it looks!
There’s a “secret structure” that every successful long-form sales letter follows, which I’ll share with you in a moment.
Once you know it, and can grasp the few core secrets that go into making a long-form sales letter successful, and then combine it with your own “voice” and personal flair…
You too can have what it takes to write letters capable of generating six, seven, and in some cases, eight-figures for their clients.
And for writers with that superpower…
The sky’s the limit…
All thanks to the HUGE FEES long-form copywriters can command — and the ONE WORD every sales letter writer loves to hear:
ROYALTIES!
Now, you might think “royalties” are something only book authors with bestsellers get…
Like the millions of dollars former president Barack and first lady Michelle Obama have earned from their book sales… or J.K. Rowling makes from the Harry Potter franchise.
But in the world of copywriting — you don’t have to be an “Obama,” a “Rowling,” or any other famous author to earn royalties that keep on paying year after year…
ANY copywriter who writes long-form sales letters can earn them…
And those royalties can be substantial — anywhere from five to seven figures…
Generating a kind of “passive” income that no other form of copywriting can generate…
Money that keeps rolling in… and can grow with every new letter you write.
I’ll explain how the money works for long-form copywriters — and why companies are paying higher royalties today than ever before — in just a moment.
But first, why is the money so great here?
It has to do with how sales letters are used to generate massive sales online and the direct-response companies that use them.
Why Sales Letters Are the Engine That Drives the Direct-Response Industry
Unlike the “image” or brand advertising you see in newspapers and magazines…
Direct-response is any kind of advertisement or letter that asks you to take an immediate and specific action — whether it’s to order the product right then and there on your phone or computer… or request more information about it.
Companies use direct response to promote and sell everything under the sun, from mattresses to financial newsletters… health supplements to fruit baskets… cars and educational resources… and more.
Nonprofit organizations raise billions using direct-response techniques, too — from political candidates to environmental organizations to children’s aide groups.
Even the multibillion-dollar Business-to-Business market uses direct-response sales letters, making it one of the most lucrative and in-demand specialties for copywriters.
All of them thrive with direct response because a well-written letter can bring in millions of dollars.
And, of course, these days the lion’s share of direct response is done online — which means no need to spend millions of dollars on stamps, paper, printing, handling… let alone buildings, warehouses, sales and support staff.
So where does the bulk of all that marketing and promotional money go?
Two places:
- Toward attracting new customers…
- And selling to existing customers…
And in both cases, sales letters — and copywriters — play a massive role!
That’s because “words” are the greatest leverage point for any direct-response company.
The sales letter a business sends out to its customers MUST convey the right message… say the right things… be structured in the right way… and be written to make the prospective buyer want to take action.
Otherwise, millions of dollars can get left on the table.
That’s why skilled copywriters are worth their weight in gold.
It’s why copywriters are so revered by marketers…
It’s why companies will get into bidding wars to land the right writer…
And why it’s not unusual for skilled copywriters to earn $10,000 to $25,000 to write a single letter…
With six-figure royalties generated on top of that.
In fact, I know one copywriter who was paid $100,000 per month — just to write letters like this one!
This money is possible for skilled copywriters because of one thing:
In direct response, sales letters are the engines that drive revenue and profits…
And the difference between a good letter and a great one can be millions of dollars in profits for a company.
Think about it…
You’re a marketer wanting to offer a $500-per-year newsletter subscription to your 200,000 customers.
So, you hire an average copywriter and pay him or her $5,000 to write it, with a 3% royalty on sales.
And the “average” letter written by that “average” copywriter generates an “average” one half of one percent response — 1,000 orders at $500, which equals $500,000 in sales.
Not bad, considering that sales letter cost you nothing to send, aside from what you paid the copywriter.
But let’s say a highly skilled copywriter writes a letter that generates a strong 2% response…
Now instead of 1,000 orders at $500, you have 4,000 sales…
And instead of $500,000 in revenue, you bring in $2,000,000!
The marketer is thrilled…
But what about the copywriters in each of these cases?
The average copywriter pocketed $5,000 to write the letter, plus a 3% royalty on the $500,000 in sales his letter generated — which equals $15,000.
That’s one letter — $20,000.
Pretty good, right?
But the more skilled writer — he or she did much better.
That’s because skilled copywriters can command higher up-front fees to write the letter — in this case, more like $10,000 to $15,000…
AND higher royalties… typically around 5% in the information publishing world.
So, on $2,000,000 in sales, that more skilled writer pocketed $100,000 on royalties alone — PLUS the $10,000 to $15,000 in up-front writing fees…
For a total of $110,000 to $115,000!
But wait…
It gets a whole lot better!
Because that letter was so successful — the company isn’t just going to use it “once” and throw it away…
They’ll likely use it again… and again… and again — for as long as that letter keeps generating revenue, or another letter comes along and beats it.
And each time that letter get used…
The copywriter gets paid royalties…
So, imagine writing one letter — and racking up as much as $100,000 every time that letter gets sent!
But the copywriter money train doesn’t stop there.
Because your letter was so successful, the marketer who hired you isn’t going to want to lose you to the competition.
So, he’s going to want to “lock you in” for the next letter… and the next one… and the next one…
And instead of $10,000 or $15,000… you might be paid $20,000 up front for your next letter…
Or you might be offered a five-figure monthly retainer, with a deal to write “X” number of letters a year… just to make sure you’re not lost to the competition!
And while that first letter you wrote is still generating millions for your client and paying you hundreds of thousands of dollars in royalties…
You might have written one or two more letters for different products that are generating similar royalties…
Suddenly, you’re in a position where you have a guaranteed income of between $10,000 and $20,000 a month…
And as you continue to write successful letters, you’re seeing royalty checks that can top $200,000… $300,000 each time your letters get sent out!
All the while, your client is thrilled to pay you this money because every letter you write is bringing in millions of dollars in new revenue!
That, in a nutshell, is “how the money works” in direct response… and why the income for copywriters can be so off the charts.
And it’s why, after 25 years, it was time to “elevate” the title of our flagship program…
To reflect the ever-increasing potential for copywriters to write million-dollar sales letters AND generate seven figures in fees and royalties faster than ever…
Of course, reaching this level of success is only possible for writers who have mastered the art of great long-form copywriting — the very skills you’ll be learning in our completely revised Accelerated Program for Seven-Figure Copywriting.
Because make no mistake — these examples I just showed you are NOT hypothetical.
AWAI Co-Founder Paul Hollingshead has written plenty of sales letters in the financial niche that brought in millions in sales…
Earning him single royalty checks as high as $185,000… from just one letter!
AWAI member Christian Nix wrote a sales letter that did so well, the company he wrote it for turned it into a video presentation that brought in $10 million…
THEN they repurposed it into a sales webinar and it generated another $25 million.
Now, I’m not privy to Christian’s deal…
But imagine a 5% royalty on $35 million…
We’re talking $1.75 million!
In some niches of the direct response world, you write a “control” sales letter, and it keeps paying for years.
Meaning she’s been collecting royalty checks for that one letter for two decades and counting!
And Marcella Allison, who I mentioned earlier, wrote a sales letter that earned her $162,700 in royalties over 11 years!
And remember…
You don’t have to be “the best in the business” or only write million-dollar sales letters to make great money as a long-form copywriter…
AWAI’s Guillermo Rubio writes in a niche where clients are thrilled with sales in the six-figures — and he’s written dozens of letters that generate five-figure fees and royalties month after month.
And ask any copywriter…
There’s simply no better feeling than the one you get when you see a royalty check has been deposited into your bank account…
It’s “bonus” money that comes without doing any extra work.
Imagine getting out of bed in the morning, checking your bank account while sipping your morning coffee, and seeing you’re $30,000… $60,000… $100,000… $185,000 richer — literally overnight!
What would the ability to generate that kind of money mean to you?
Travel to an exotic island on your bucket list?
Buy that convertible you’ve always wanted?
Do those long overdue home renovations — without taking a loan?
Erase debt… pad your children’s college fund… bolster your retirement account… donate more to your church or favorite charity… treat loved ones to gifts you could never afford before…
There are endless possibilities…
And they can all be within reach.
I’ll show you how in just a moment…
What Does It Take to Write Winning Sales Letters?
But first, in the 25 years we’ve been training new writers, we’ve discovered that success is not so much about writing ability…
That’s something we can easily teach you — and that anyone who loves to write can learn.
Instead, we’ve found that top-level success boils down to three important traits that virtually every great copywriter working today has.
So, before we get into the meat of our all-new AWAI Accelerated Program for Seven-Figure Copywriting…
Let me share those with you, so you can quickly assess if long-form copywriting is for you — or not.
First and foremost:
>> A Great Sales Letter Writer CARES About People.
This is big.
A lot of people think the main objective of a sales letter is to sell a product.
But it’s not…
Your objective as a copywriter is to offer a solution to a problem your reader has… or help them get something they want.
Whether that’s securing their retirement… losing weight… improving their dating life… eliminating pain… or even lowering their golf score.
Offer the right solution with empathy and care, and the sale will happen.
The only way to write with that kind of empathy is by truly caring about — and wanting to help — your reader.
That’s why there’s an old expression in our business…
“Love your prospect.”
Do that and your copy will have that “something special” that copywriters who don’t deeply, truly and authentically care about their reader can never match.
Something else…
>> Great sales letter writers have a “sixth sense” for how people feel…
This is another big one — something we learned from a gentleman I mentioned earlier, one of the greatest copywriting “thinkers” of our time — Mike Ward.
Mike’s theory is that better copywriters have higher “EQs” (emotional quotients), which means they instinctively know how a person might be feeling at any given moment… and have a sense for how to talk to them in the right way.
And it’s true…
Copywriting, after all, is a kind of “conversation” you’re having with a reader…
And as you’re presenting them with ideas and solutions to solve a problem, you’re also instinctively “answering questions” your reader is bound to have along the way.
Great copywriters have a strong sense of when and how to answer those questions.
For that reason, it’s incredibly powerful to be able to “sense” how someone’s feeling and thinking as they’re reading your letter — and how to “speak” to them and alleviate their worries and concerns along the way.
So, if you’re one of those people who can read people in social situations — know when someone’s interested in what you’re saying or bored by it… and know enough to stop talking or change the subject…
Then chances are you have a very good instinct for copywriting.
And the third “trait” surprises a lot of people:
>> Great copywriters have no formal training in writing (or if they do, they quickly forget it!).
The great thing about copywriting is it’s NOT like the kind of formal writing you were expected to learn in high school or college.
Yes, you need to be able to write simple sentences…
But perfect grammar and sentence structure? You can take liberties with those.
Want to dangle a participle in a way that would drive your English teacher crazy?
Dangle away!
Point is, there’s nothing “academic” about it.
You certainly don’t need an English degree. And if you have one, the less you use it — the better!
I said it before…
Copywriting is a conversation between you and your reader.
Which means, to be a successful copywriter you simply need to write like you talk.
In fact, we have a name for it.
It’s called “The Barstool Test”…
If you read back something you’ve written aloud and it doesn’t sound like something you’d say to a friend sitting at a barstool or a dinner table — then it’s not conversational copy!
So, if you love the idea of putting away your dictionary, thesaurus, and Strunk & White’s Elements of Style…
Copywriting is perfect for you!
The rest?
Well, it’s all about learning and following a few simple rules associated with successful persuasive writing…
And most importantly…
Understanding the secret structure or the “architectural foundation” upon which every successful sales latter is built.
So, if your goal is to reach the “pinnacle” of the copywriting world…
To master the ONLY writing skill you’ll ever need…
Earn the highest fees…
Huge royalties…
And gain ultimate freedom in your life…
Let me tell you about the program that started the “write from anywhere” copywriter revolution 25 years ago.
The Program That Changed Everything for Writers
AWAI’s Accelerated Program is the only copywriting training program responsible for launching thousands of successful writing careers.
To this day, it remains “mandatory training” for new writers at dozens of top companies…
And is cited as the “career launching pad” for some of the most successful million-dollar copywriters writing for some of the biggest direct response organizations in the world.
Now, with its biggest update in the program’s quarter-century history…
We’ve made the learning even more immersive — with more focus on long-form copywriting, more feedback and direction on your writing, more current-day samples from which to learn, and more of what we know works in today’s digital marketing era.
It’s an exciting development…
Both for you and the future copywriters’ lives that will be changed, along with the thousands of direct-response companies that will benefit from the next generations of copywriters…
But before I show you what the all-new AWAI Accelerated Program for Seven-Figure Copywriting will teach you…
It’s important you know that teaching writers how to write sales letters is in our DNA.
It all goes back to AWAI’s origin story.
You see, we didn’t create the program to become the world’s largest copywriter training school. In fact, that was the furthest thing from our minds.
The Program That’s Been Minting Successful Copywriters for 25 Years — JUST GOT EVEN BETTER!
Make no mistake…
The all-new Accelerated Program for Seven-Figure Copywriting is everything you need to reach the pinnacle of our industry…
Where you can command top-flight fees…
Earn five- and even six-figure royalty checks with every letter you write…
Make your own deals…
And be in such high demand that you NEVER have to look for clients again.
But now, this quintessential program is BETTER than ever…
Because we’ve just put the finishing touches on the biggest upgrade this program has ever gotten in 25 years.
But before I tell you what’s new and improved…
And how we’ve brought this industry-standard program fully into the 21st Century digital marketing era…
It all still starts with the “structure” of a sales letter — and mastering every component you’ll need to write.
Eye-catching headlines…
One of the first things you’ll need to know as a sales letter writer is how to write an attention-grabbing headline.
Why?
Legendary copywriter David Ogilvy said five times as many people read the headline as read the body copy.
So you’ll learn The 4 U’s™ — the filtering mechanism you can use on every headline you write to make sure it’s powerful enough to draw readers in and make it impossible to stop reading…
… and you’ll get 29 headline starters, so you never have to stare at a blank page when you’re beginning a project.
Relationship and trust-building leads…
One of the most crucial parts of the sales letter is the lead. It builds on the promise you made in the headline and starts to forge a relationship with your reader.
In the Accelerated Program, we’ll walk you through the six lead types you’ll need to know AND when to use each one based on your reader’s level of “awareness,” so you know exactly what type of conversation to have…
Proof, proof, and more proof…
Nobody’s going to believe the promise you make in your sales letter without maximum proof. So once we show you how to make claims that intensify your reader’s desire for the product, we’ll also show you how to find the proof you need so they’re certain every claim is reasonable, accurate, and credible.
Product separation and elevation…
Of course, there’s the USP, or Unique Selling Proposition. We’ll show you the three critical parts for identifying a USP that truly sets your product apart from the competition — and how to weave that USP throughout your letter.
Irresistible offers and powerful closes…
You’ll also need a strong close in every letter you write…
We’ll show you all the elements that go into your close to make it a no-brainer for your reader to buy…
Along with a powerful technique called the “false close” — and why it helps keep your reader guessing and makes them even more certain to buy.
And as part of the close, we’ll show you at least five ways to make your offer irresistible.
Most great sales letters include an ironclad guarantee to break even the toughest buyer resistance…
In the Accelerated Program, you’ll learn about the Standard Fare Guarantee, the Better Than Average Guarantee, and the Unequivocal Happiness Guarantee — plus when you should use each one, and why it’s a fallacy that you should always create a super-strong guarantee…
The P.S. is an underrated component of any sales letter that fuels your reader’s desire just as they’re making their buying decision and, when done well, is proven to raise response rates…
We’ll show you five ways to create a powerful, passionate P.S. — and why you should never use the P.S. simply to restate the offer.
The final piece…
And don’t forget about the order device. We’ll show you how to write a “no-hesitation” order device that creates a sense of urgency and makes it as easy as possible to place an order.
But there’s more to writing a winning sales letter than just knowing all the components…
Here are some more secrets you’ll learn in the Accelerated Program — remember, all secrets culled from decades of studying the most successful writers in the world — past and present…
- You’ll also learn all about the monumental importance of research and ideas — including what you should research, how some expert copywriters approach research, the five main categories you should research for every sales letter you write, and a slew of resources you can turn to when it’s time to do your research…
- What you’ll need to get started in the copywriting business… what the industry expects from you (and what you can expect from it)… how you get paid… and more…
- The psychology of persuasion, and its critical role in getting your prospect’s attention, keeping them riveted, overcoming any objections, and showing the benefits they’d miss out on if they DON’T buy…
- How knowing all the stages of the Copywriting-Content Continuum and a traditional sales funnel will help you understand the various levels of awareness of prospects, and how you need to talk to “hyper aware” prospects differently than those who are “less aware”…
- AWAI’s patented 4 P’s™ formula you’ll use to guide every sales letter you write. Once you know it — and understand what each part must accomplish — it’s just a matter of filling in the blanks…
- How to fit together all the pieces of raw data you’ll gather about your prospect like a jigsaw puzzle to create a buyer persona — a living, breathing representation of the person you’re writing to…
- A seven-point checklist to help you find Big Ideas — and the six characteristics every Big Idea MUST have…
- The five necessary elements of the Power of One, and why this is the driving force behind great copy…
- The secret of “The Four-Legged-Stool.” Use it faithfully and you’ll never write a bad letter…
- “The Architecture of Persuasion” — Mark Ford’s innovative technique for knowing how every successful letter needs to be structured… and the surest way to lead your reader to the sale.
- The three characteristics of an effective USP (Unique Selling Proposition), along with a three-step checklist you can use when you need to identify the USP of your client’s product…
- How to use Clayton Makepeace’s Emotional Relief Belief to ease your prospect’s fear, shame, guilt, or embarrassment (after you’ve agitated their problem just enough to show you understand them — without overdoing it)…
- How to critique your own work… and a “power-editing” technique that will guarantee your letter is the strongest it can be, time after time…
- How to easily and ethically make the most of a “wandering” testimonial so it packs a punch…
- The secret to creating powerful “bullet copy”…
- How to create a sense of urgency in the close to incentivize the prospect to buy NOW…
- How to get on all the best industry mailing lists… so you’ll always know what’s “hot” in the mail… who’s hiring… and who the up-and-coming players are…
- Three tips for creating powerful subheads — including one that will SAVE you from putting up a sign in neon lights that’s sure to raise your prospect’s sales resistance…
- And so much more!
Now as you can see, we’ve kept all the core skills and secrets of writing persuasive sales letters…
… because those are timeless.
But the most exciting thing is how we’ve revamped the program…
The new elements we’ve added to make it even easier for you to learn…
And to make sure this remains the industry’s gold standard copywriting training in this new digital marketing era…
We’ve rebuilt the program from the ground up, to make it completely modern and updated for the 21st century — while still providing the absolute best, most thorough education and training for any copywriter who wants to reach the pinnacle of this industry writing sales letters.
- We’ve added tons of examples of every sales letter component — headlines, leads, guarantees, offers, order devices, and more — to teach with, including a blend of classic and modern samples…
- We’ve filmed more than a dozen new video trainings to bring your lessons to life, featuring Master Copywriters like Mark Ford, Sandy Franks, David Deutsch, Carline Anglade-Cole, Paul Hollingshead, John Forde, Pam Foster, and more…
- The program is MUCH easier to navigate, find your place when you log back in, and review prior sections as needed, thanks to a smoother, more user-friendly, proprietary Learning Management System…
- You’ll get MORE writing practice and skill-building with the valuable new exercises we’ve added to every lesson…
- Test your comprehension and ensure you’re learning the content deeply using the quizzes we’ve added to the end of each lesson…
- You’ll have five new product options to write about, in five popular direct-response niches, when you work on your final sales letter assignment…
- And much, MUCH more!
You’ll learn every aspect of writing sales letters…
From the core principles of persuasion and direct response that make up the foundation your sales letters are built on…
To all the hard-won secrets, field-tested strategies, and proven tactics we’ve been gathering and teaching the past 25 years…
Brought to you by an array of the absolute best sales letter writers of the past and present…
And that’s just the core program…
We’re also including an entire library of special resources designed to speed up your success as a long-form sales letter writer…
Including not one but two of the MOST powerful “Swipe File” resources a new writer can ever have:
Aside from grasping the fundamentals you’ll learn in The Accelerated Program for Seven-Figure Copywriting — one of the best ways to learn to write long-form copy is simply to read and study letters…
But not just “any” letters you see…
You want to be studying the very best letters written by the very best writers in our industry.
Sale Page: https://www.awai.com/p/is/cop/
Archive: https://archive.ph/tvUEW
Shipping method
– After making a purchase, you will see a View your order link to the Downloads page. Here you can download all the files related to your order.
– In case the link is broken for any reason, please contact us and we will resend a new download link.
– If you can’t find the download link, please don’t worry about it. This course is usually available and shipped within one day
– The course you purchased will have lifetime access
– Our support staff is the best by far! Please contact us at email: [email protected] and we will be happy to help!
