Ed Leake (God Tier Ads) – Lead Gen Workshop Library

How to save a Local Services Ad Account

1 hour reviewing local service account for window repair and installation.

The cost per lead metrics are up to an eye-watering $2,000!

I’m confident there’s scope for less than $100 leads, and without losing lead volume.
Consolidate, Restrucutre & Fix

1hr 40 minutes reviewing Financial services industry.

Covering a lot of bases including consolidating after recent mixed results.

The account needs a restructure and refresher!
B2B high CPC and Low Conversions

To move the needle, I look at: location targets, overlap and consolidation (for easier account management).

Landing page copy recommendations competitors and positioning (how you beat them).

Remarketing ideas and more.
Contents
B2B IT Managed Services
(1h 05m 59s)
B2C Financial
(1h 42m 13s)
B2C Windows & Doors
55 mins
Mortgages & Loans
(1h 54m 41s)
Single Campaign Account – more interesting than you might think
28 mins
Competitor Ad Reconnaissance (with template)
19 mins
Ad Customisers (with useful examples)
8 mins

Proof Content