The BossGram Academy – Vanessa Lau

The BOSSGRAM Academy™ is a comprehensive 90 day experience designed to build your coaching business while helping you get MASSIVE visibility on Instagram® so you can attract clients without any cheap tricks or gimmicks.

HERE’S WHY MOST COACHES STAY STUCK.

1. YOU HAVEN’T CLARIFIED YOUR OFFER.

Perfecting your captions, your feed, your website, or what kind of coach to call yourself means NOTHING if you don’t actually have something to SELL.

If you don’t understand your own positioning within the market, then don’t expect your followers to, either, Boo-boo!

2.YOU’RE USING INSTAGRAM® WRONG.

Too many coaches get caught up being content machines and focusing on the WRONG things. This leads to burning out REAL quick without getting ANY return on effort.

The result? You disappear on the ‘gram until the next inspiration spurt hits (who can relate!?).

3.YOU DON’T HAVE A SYSTEM TO CONVERT.

Being on Instagram® is great and all, but being on it TOO MUCH can also prevent you from moving forward in your biz.

Ask yourself: Do you have the necessary sales and marketing processes in place to get your followers to become CLIENTS? If not, then you’re leaving A LOT of money on the table.

The BOSSGRAM Academy™ IS THE FIRST OF IT’S KIND THAT…

IS FOR COACHES ONLY

Unlike most Instagram® courses that teach everyone and anyone how to grow on Instagram, The BOSSGRAM Academy™ is a hyper targeted program that focuses on helping new coaches stand out amongst the sea of competition. Each module is crafted with the modern day coach in mind so you will never feel like the lessons aren’t relevant to you.

IS BUSINESS ORIENTED

What makes The BOSSGRAM Academy™ different is that it teaches you skills outside of just picking the best hashtags for your posts (yes, we cover this too). Topics like Sales funnels, Copywriting, Sales Psychology, and important lessons on fundamental marketing strategies are also covered in this comprehensive program.

KEEPS YOU ACCOUNTABLE

The best part of The BOSSGRAM Academy™ is the opportunity to be immersed in a members-only community where you can connect with other bosses in your field. The best part? Monthly LIVE group coaching calls with Vanessa so you can get your questions answered. No Boss is left behind.

INTRODUCING…

This is a comprehensive training program with lifetime access to 6 modules AND exclusive access to me as your coach once a month.

The BOSSGRAM Academy™ is a program that teaches you the complete blueprint on how to have a successful coaching business WHILE using Instagram® as the primary social media tool to attract and convert.

HERE’S WHAT YOU GET WITH YOUR ENROLLMENT IN THE BOSSGRAM ACADEMY™:

• 6 PROGRAM MODULES
• 30+ VIDEO LESSONS
• 35+ SUPPORT RESOURCES
• FREE 4-MONTH MEMBERSHIP ACCESS
• MEMBERS ONLY GROUP COACHING
• MEMBERS ONLY STUDENT IG AUDITS

Want the nitty-gritty of The BOSSGRAM Academy™?

PHASE 1: CLARIFY

MODULE 1: YOUR BUSINESS FOUNDATIONS

• Ditch the imposter syndrome and define your zone of genius so you can confidently position yourself as an expert WITHOUT feeling like a fraud.
• Learn my SMART reseach tactics to find a profitable niche that’s VALIDATED before you waste time creating content
• Determine WHO your ideal client is so you can design a service that gets your prospects saying HECK YES.

… AND MORE

MODULE 2: CLARIFYING YOUR OFFER

• Get crystal clear on WHO you want to help within your coaching business (that’s willing to PAY for your service)
• Create, clarify, and structure your coaching packages so you know EXACTLY what you are offering
• Learn how to communicate EXACTLY what you do and what you offer so you can clearly DIFFERENTIATE yourself from the competition

…AND MORE!

PHASE 2: ATTRACT

MODULE 3: YOUR CONTENT STRATEGY

• Steal my content research strategies so you never run out of ideas and create intentional content that captures true engagment
• Learn the different content platforms ON and OFF Instagram® that you can leverage to drive traffic to your business
• Understand the ins and outs of content marketing that you can apply to Instagram® or any other areas within your business

… AND MORE!

MODULE 4: INSTAGRAM DOMINATION

• Learn my entire hashtag research strategy AND hashtag selection strategy to increase your visibility to the RIGHT audiences
• Master the art of effective and highly converting copywriting for your captions (and ANYWHERE you need to write copy for)
• Dominate all fronts of Instagram® including feed posting, IG stories, and profile optimization strategies to work WITH the algorithm instead of against it

… AND MORE!

PHASE 3: CONVERT

MODULE 5: LEAD GENERATION

• Learn how to build your social media sales funnel so you can get your followers booking calls WITHOUT outbound sales tactics
• Create lead magnets with high opt-in rates and build an engaged email list from scratch
• Implement advanced email marketing tactics to build a quality list as a NEW coach

… AND MORE!

MODULE 6: SALES MASTERY

Get a done-for-you client aquisition workflow that takes you from A to Z on how to attract, sign, onboard, and offboard your clients with ease

Snag my entire Discovery Call process so you never have to second guess your sales calls

Learn how to masterfully overcome sales objections such as “I can’t afford it”, “Let me think about it”, and other excuses why people don’t buy.

… AND MORE!

ENROLL NOW AND SNAG THESE AMAZING BONUSES

BONUS #1: HASHTAG BANK

• Spreadsheet with +1,000 curated, pre-researched hashtags (and NO #entrepreneur is NOT one of them)
• Categorized across +15 different coaching niches from Business, Mindset, Fitness, Spirituality, and more.

BONUS #2: IG SET UP OPTIMIZATION

• 4 video lessons on topics including: security, usernames, best settings for growth, and more!
• Perfect for those who want to start on the right foot and ensure a secure foundation is set for your account

BONUS #3: CREATE YOUR OWN LINKTREE

• A full step-by-step tutorial on how I created my OWN linktree to put in my Instagram® bio
• A plug and play wordpress template you can use immediately (just drop your photo, change the copy, and you’re good to go!)

BONUS #4: THE GREAT COACH TOOLKIT

• An entire training on how to be a good coach and secure results for your clients
• A comprehensive list of questions to ask your clients to ensure you’re not doing the work for them

BONUS #5: SALES PAGE TRAINING

• Video training on how to structure your sales page with clear examples
• Copywriting tactics to decrease bounce rates and keep your hot prospects engaged throughout

BONUS #6: STEAL MY WEBSITE

• Steal my entire website with this plug and play WordPress template (that I built myself, so you don’t have to.)
• Includes: Home Page, About Me, and Sales Page

BONUS #7: FREE 4-MONTH MEMBERSHIP ACCESS

• Get access to our private member-only Facebook group with other BGA members to get your questions answered
• Get the necessary accountability you need to move forward so this is not another program in your course graveyard

BONUS #8: 4 FREE LIVE GROUP COACHING CALLS

• Get massive breakthroughs during your business journey on our monthly LIVE group calls throughout your membership
• Get your questions answered directly from Vanessa within the program so you don’t stay stuck

BONUS #9: MONTHLY STUDENT INSTAGRAM AUDITS

• Have the opportunity to be selected for a personal Instagram® audit (one lucky student per month!)
• Get access to monthly student Instagram® Audits done by Vanessa for coaches in various niches

BONUS #10: ACCESS TO PAST COACHING CALLS

• Access an ever growing archive of past Q&As from the entire life of the program
• Check out students just like you who have had the same burning questions and get the answers right away